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29 January 2018

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Small Youtubers in the Philippines React on Additional Changes to the YouTube Partner Program (YPP).

Are you a small #youtuber, or do you have any plan to create a Youtube Channel for a living. Now, watch the video below as Jonathan Orbuda – owner of I Love Tansyong TV talks about his 10 points towards this latest Youtube qualification in having a monetized channel.



On January 16, 2018, Youtube released a pronouncement that there will be a new qualification of becoming part of Youtube Partner Program (YPP).  The YouTube Partner Program (YPP) lets creators monetize their content on YouTube. Creators can earn money from advertisements served on their videos and from YouTube Red subscribers watching their content. On Youtube Creator Blog, it has been mentioned that for you to qualify the YPP, a channel must have at least 1000 subscribers and 4,000 hours of watch time in the past 12 months.

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Originally, this “qualification approach” of Youtube was initially started in second quarter of 2017 wherein a channel must have 10,000 lifetime views to get monetized, but later on changed into this recent threshold.  Upon posting the said news, it earned a massive and shocking reaction especially to those thriving small channels.

In the Philippines, the most active group of content creators is Youtube Vloggers Ph wherein most of the members are small youtubers; and got affected negatively to this major change. Some took it as a challenge but some became de-motivated as they really worked hard to achieve the first qualification – 10k lifetime views, yet YT changed the threshold it right away.

Truly, becoming an online creator now is not easy anymore in comparison to the previous years passed by. I am fortunate that I signed up Youtube Partner Program earlier and I was able to monetize my videos without those thresholds. However, this qualification is applicable also to all existing partner – that when I didn’t reach the qualification, my partnership might forfeited. Aside from qualifications, the fast growth of number of small youtubers became a challenge to each individual as Youtube community turned into a jungle of creative people, spammers, bad actors and etcetera.

Watch this video as I am going to tackle this issue in my “10th POWER Series– Episode 4”.

What are your takeaways on this new change? 

Leave your comments below and I’ll reply it as soon as possible.

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